Image Optimization & Privacy
How to Remove EXIF Metadata From a Photo
Remove photo metadata
- 1Open Remove Image Metadata and select a supported still image.
- 2Review its verified format and dimensions. Keep resize off unless you also intend to reduce dimensions.
- 3Process the image with the metadata-removal setting.
- 4Download the new file and keep the original separately if you need camera or location information later.
What EXIF can contain
EXIF and related metadata can record camera model, capture settings, timestamps, software, copyright fields, orientation, and—when enabled by the device—GPS coordinates. The exact fields vary by device and format.
Removing metadata can reduce accidental disclosure when sharing a photo, but it does not anonymize visible content. Faces, street signs, reflections, documents, landmarks, and embedded text can still reveal information.
Why the photo remains upright
Some cameras store pixels in one orientation and use an EXIF orientation flag to tell viewers how to rotate them. Deleting that flag without adjusting pixels can make a photo appear sideways. Convert It’s worker normalizes the visible orientation before stripping metadata so the output does not depend on the removed flag.
Privacy and retention
Processing occurs server-side with private storage rather than exclusively inside your browser. Metadata removal concerns the completed image; it is not a claim that uploads never leave your device or are never stored temporarily. See the Privacy Policy for current handling and retention details.
- Review the output visually before sharing it.
- Do not assume a screenshot removes every kind of identifying information.
- Keep an original if metadata matters for evidence, cataloging, or photography workflows.
Read more about server-side processing and retention in the Privacy Policy.